New Imaginary Foundation arrivals for Spring 2010! Available at SURU and SURU-LA.COM.

View more popular favorites from Imaginary Foundation
SURU (which means "hand printed" or print by hand" in Japaneses) is a concept retail store and brand. The vision is simple: combine the world of art and fasion into a retail store that caters to today's ever growing demand for high end street wear and fasion forward consumers.